AI Powered Online Ads Expose Personal Traits, New Study

AI Powered Online Ads Expose Personal Traits, New Study
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AI Powered Online Ads Expose Personal Traits, New Study

The web of targeted advertising is more revealing than most people realize: a fresh study shows that the pattern of ads served to a user can let artificial intelligence infer private traits like political leaning, education level, and employment status without any clicks or direct data access, and common tools like extensions, ad blockers, and...